Amplify your story
We’re closing the beauty gap
We're amplifying intersectionality & advocating
for the underserved, with luxury products
that give back.
Shifting the narrative of beauty standards
What our customers are saying
"Beautiful!!! From the Message to the packaging, the richness of the lipstick etc - Its amazing to be apart of a powerful movement of beauty!!"
"Love the color, the texture, the way it stays on and the packaging! Thank you for a terrific product!"
"I love this lipstick - the color and scent is fabulous! The ingredients are natural. It looks great on. What is not to love? If you haven't tried it you should!"
"What a great company and the package was so cute! I have the postcards all over my office for me and my daughter to remind ourselves everyday how powerful we are!"
For every product you purchase, we donate to help a womxn in need.
To date, we’ve donated over 500 lipsticks to womxn escaping crisis, domestic violence, and poverty, to empower their voices and shift the narrative.