New Arrivals

Lesbian-owned
Award Winning
Affirming
Cruelty free
Lesbian-owned
Award Winning
Affirming
Cruelty free

We're healing the harms of the beauty industry with luxury products that affirm and uplift

Reconcile the relationship with your inner-self. Our products and services are engineered to help you implement mindfulness into your existing beauty practice. We provide you with the support, tools and language to transform your daily routine into a ritual, with products that affirm. Together we’re transforming bad habits into beautiful behaviors, self-sabotage to self-love, and shame to strength. Let’s reimagine your inner dialogue.

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Welcome to Aries Season Fem Fam!

Welcome to Aries Season Fem Fam!

Coming off of Pisces season, Jupiter/Neptune will be in conjunction in the pisces wheelhouse, but it will occur in Aries season! What does that mea...

Overdressed and stressed

Overdressed and stressed

In the first week of earning my masters degree, I decided I wanted to dress the part. I don’t know if you’re anything like me but my clothing refle...